Amazon Gives Alexa App a Makeover
Amazon's Alexa mobile app has a new look. The company on Monday introduced an updated version of the app that aims to give users a more personalized experience and moves all third-party "skill" suggestions off the main screen. The app is being rolled out this month for iOS, Android and Fire devices, and should reach all users by the end of August. At the top of the new main screen is a large, blue Alexa button with a reminder that tapping the button or saying "Alexa" will get the digital assistant revved up. Below the blue button is a series of items based on an individual's past use of the program, intended to make it easier for a user to pick up where they left off when they last used the app. The app is more friendly to first-time users, making suggestions about what they can do with Alexa mobile. "What they're trying to do with the new design is help new users, users who may not have the competency of more tech savvy users,...